Leader that is creative, resourceful, and driven digital marketer, communicator adept at directing innovative strategies in Internet marketing and SEO; leader with strong entrepreneurial experience, proven technical expertise, solid education, and sharp business development acumen essential in driving the growth of any business
ReviewTrackers • Chicago, IL
CEO • 2012 – Present
Founded ReviewTrackers, an online review management tool for multi-location businesses. ReviewTrackers is powered by proprietary data collection technology, designed to make it easier for business owners to monitor, analyze, respond to, and generate online reviews on sites like TripAdvisor, Google+, and Facebook.
As CEO, sets overall company strategy, vision, goals, leads product development and marketing.
Lakeshore Branding • Chicago, IL
Principal • 2007 – 2012
Built a marketing agency from scratch. In addition to building client roster, systems to scale and hiring employees, I was responsible for our clients digital marketing strategies, from inception to implementation.
My digital expertise has a strong focus on natural search, link building, and on-page optimization. My expertise extends into many areas with experience in digital marketing experience. Such as email, paid search, display, a/b testing, retargeting, local, social, reputation management and analytics.
Managed key account relationships and worked directly with clients to match all project deliverables, while leading the company’s strategic structuring and business development efforts to land new clients.
Be Found Online • Chicago, IL
Strategist • 2011 – 2012
Responsible for client satisfaction, developing strategy, account management for key clients. Working with startups to Fortune 500 companies in retail, travel, manufacturing, e-commerce and web based applications. Projects varied from link building, local SEO, e-commerce, SEO audits to ROI performance improvements. Hired, created systems and managed 10+ people. Managed six figure budget for my projects for clients with multi-million dollar annual budgets.
Chris Campbell Consulting • Chicago, IL
Marketing Consultant • 2004 – 2008
Served as a marketing consultant for several agencies and companies; developed integrated strategies for digital campaigns, public relations, and marketing projects to enhance brand awareness and perception, generate greater media exposure and search visibility, and secure engagement and revenue opportunities for clients.
References available upon request.